Vegan Student Association
The Vegan Student Association was founded by students to spread the Vegan message. The goal is to get as many people as possible involved in the pursuit of creating a sustainable future in a world without animal suffering.
This initiative deserves a distinctive, clear identity so that it stands out and attracts as many people as possible.
'Let's go Vegan' is the campaign we started with the members. In a stamp-like visual language we refer to the action posters for Che Guevara and Barack Obama. We have claimed the V sign for this good cause.